Aflac
- Aflac
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Aflac (NYSE : AFL, TSE : 8686) est une entreprise américaine basée à Columbus, en Géorgie, et qui vend des assurances vie et des complémentaires santé aux États-Unis et au Japon.
Depuis 1999, la compagnie Aflac est beaucoup plus reconnue en raison du succès rencontré par une bonne stratégie marketing comprenant la création d'une mascotte: un canard blanc (ressemblant à une oie), qui figure désormais dans son logo et est présent dans toutes ses campagnes publicitaires, notamment sur la voiture sponsorisée par Aflac en NASCAR.
Dirigeants
Daniel P. Amos, le p-dg a touché 13 181 601 $ et 344 632 435 $ au total[1].
Références
Lien externe
Catégories :
- Société cotée au NYSE
- Société cotée à la Bourse de Tokyo
- Entreprise américaine
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Contenu soumis à la licence CC-BY-SA. Source : Article Aflac de Wikipédia en français (auteurs)
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