Near shore

Near shore

Nearshoring

Le nearshoring, par différence au offshoring, est le fait de délocaliser une activité économique, mais dans une autre région du même pays ou dans un pays proche.

Plus proche de nous, moins loin, plus contrôlable, permettant des gains de productivité importants mais avec en moins les aléas et les mauvaises surprises de l'Offshoring.

Par exemple, d'après le site relationclient.net, en janvier 2007, 16% des entreprises françaises possédant un centre d'appel envisageaient de le délocaliser dans une autre région de France.
L'intérêt est de ne pas baisser la qualité du centre de contacts, de ne pas subir d'attaques de la presse pour manque de patriotisme économique, tout en réalisant quelques économies car certaines régions ont un salaire moyen inférieur à d'autres.


Voir aussi

Sources et références

  • Portail de l’économie Portail de l’économie
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