Partner Relationship Management
- Partner Relationship Management
-
Pour les articles homonymes, voir
PRM.
La gestion des relations partenaires (PRM) est une stratégie destinée améliorer la communication entre les entreprises et leurs partenaires.
Les applications de PRM permettent aux entreprises de personnaliser et simplifier les échanges d'informations en mettant à disposition un canal de communication en temps réel généralement au travers de l'Internet.
La PRM est souvent comparée à la gestion de la relation client (CRM) dans son approche et sa philosophie et pour laquelle seuls les processus diffèrent.
Articles connexes
Wikimedia Foundation.
2010.
Contenu soumis à la licence CC-BY-SA. Source : Article Partner Relationship Management de Wikipédia en français (auteurs)
Regardez d'autres dictionnaires:
Enterprise relationship management — Articleissues advert = October 2007 refimprove = October 2007 cleanup=October 2007 context=October 2007 expert=Business and EconomicsEnterprise relationship management or ERM is a business method in relationship management beyond customer… … Wikipedia
Customer relationship management — (CRM) is a widely implemented strategy for managing a company’s interactions with customers, clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes principally sales activities, but… … Wikipedia
Complementor Relationship Management — Complementor Relationship Management, kurz CoRM (dt. Komplementorenbeziehungsmanagement) bezeichnet das Management der Geschäftsbeziehung zu Komplementoren. Unter dem Management von Geschäftsbeziehungen (Relationship Management) werden allgemein… … Deutsch Wikipedia
Vendor Relationship Management — VRM, or Vendor Relationship Management, is the reciprocal of CRM or Customer Relationship Management. VRM describes a set of tools, technologies and services that help individuals go to market and manage relationships with vendors. In turn,… … Wikipedia
Relationship marketing — is a form of marketing developed from direct response marketing campaigns conducted in the 1970 s and 1980 s which emphasizes customer retention and satisfaction, rather than a dominant focus on point of sale transactions. Relationship marketing… … Wikipedia
Relationship Manager — A professional who works to improve a firm s relationships with both partner firms and customers. Relationship management is generally divided into two fields: customer relationship management (CRM) and business relationship management (BRM).… … Investment dictionary
Channel partner — A channel partner is a company that partners with a manufacturer or producer to market and sell the manufacturer s products, services, or technologies. This is usually done through a co branding relationship. Channel partners may be distributors … Wikipedia
Management of borderline personality disorder — The mainstay of management of borderline personality disorder is various forms of psychotherapy with medications being found to be of little use. Contents 1 Psychotherapy 1.1 Dialectical behavioral therapy 1.2 Schema therapy … Wikipedia
partner — Business associate who shares equity in a firm. Bloomberg Financial Dictionary * * * ▪ I. partner part‧ner 1 [ˈpɑːtnə ǁ ˈpɑːrtnər] noun [countable] 1. COMMERCE a company that works with another company in a particular activity, or invests in the… … Financial and business terms
Management accounting — Accountancy Key concepts Accountant · Accounting period · Bookkeeping · Cash and accrual basis · Cash flow management · Chart of accounts … Wikipedia
